The social set strutted out to the launch of Donna Karan Gold (a scent-sational new fragrance in the collection) at Karan's Madison Ave. flagship boutique.

Among those following their nose: Uma Thurman, Laura Linney, Donna Karan with daughter Gabby, Beth Ostrosky, Michelle Williams, Angie Harmon, Fabiola Beracasa, Arden Wohl, Tinsley Mortimer, Bernadette Peters, Derek Blasberg, Bridgitte Helene, Bettina Zilkha, Anita Sarko, Carmen D'Alessio, Dr. Daniel Baker, Genevieve Jones, Jamie Tisch, Natalie Leeds, Olivia Wilde, and Stephanie March.